Friday November 21, 2008

Disney Garden to helppromote veggies


Mickey's choice: Disney Garden's Fresh Foodles pack with carrots, celery, cheese dips and pretzels is an attempt to sell a line of fruits and vegetables to children. Picture: dcp.smugmug.com

Tuesday, October 16, 2007

AFTER decades of using its characters to sell children endless supplies of junk-food, Disney has announced plans to begin selling a line of fruits and vegetables with the help of Mickey, Minnie, Donald and Goofy.

Disney Consumer Products said the Disney Garden products would be available in supermarkets across the US in the coming weeks.

Adorned with the likeness of the iconic characters in a Mickey Mouse-shaped package, the healthy fare will have names like Totally Teriyaki Sugar Snap Peas, Sunny Honey Orange Carrot Coins, Threezy Cheezy Broccoli Bites and My Size Minis and Foodles.

All of the products meet Disney's food guidelines which place limits on calories, fat, saturated fat, sugar and sodium.

"Disney Garden offers delicious combinations of fresh fruits and vegetables with sauces, dips and sides that will get kids excited about eating better. We've packaged the line in a colorful way that truly captures Disney's magical appeal," said Disney executive Harry Dolman.

"Parents want healthier options that are easy to prepare and serve, and kids like tasty choices that are fun and appealing. Disney Garden is a win-win solution for today's busy families." DPA