Packaging incentive for local companies
Royal tour: His Majesty the Sultan and Yang Di-Pertuan of Brunei Darussalam (L) touring the Ideal Foods with the chairman and managing director of The Brunei Times, Hj Awg Ahmad Morshidi (R), at the Brunei SME products hall. Picture: Jefrisalas
Friday, August 15, 2008
LOCAL companies have been given a boost to delve into the foreign market as the government yesterday introduced a packaging incentive scheme during the International Halal Products Expo 2008 at the International Convention Centre in Berakas.
The Fisheries and Agriculture Departments at the Ministry of Industry and Primary Resources, have provided the incentive to allow local companies to export their products and become competitive in the regional and international market.
At the same time, the packaging scheme held the objective of making these local products more attractive with import goods available in the market.
The Fisheries Department are providing the incentive to two local SMEs, namely Syarikat Marimin Sdn Bhd and Syarikat Seri Pekatan Sdn Bhd, which were both involved in the sale of seafood crackers products.
According to Major (Rtd) Hj Mohd Salleh Hj Hidup, director of Seri Pekatan Sdn Bhd, the two companies were chosen because they were seen by the department as companies which were more "active" in developing themselves and their products.
He added that the scheme was beneficial for his company and ensured that it could compete with foreign companies.
"The incentive (will help) to improve our product to international (standards)," he told The Brunei Times.
With the incentive, the two companies were supplied with 14,200 tubular canisters each and a semi-auto seamer, which is a machine to seal the crackers into the canisters.
After the supply of canisters were depleted, the companies would have to make their own efforts in obtaining more canisters.
Major (Rtd) Hj Mohd Salleh explained that packaging the seafood crackers in the canisters, instead of aluminium packs, reduced the risk of the crackers from breaking apart.
He also said that the canisters made the product appear more "exclusive" and attractive, while meeting global standards at the same time.
The traditional aluminium packs are too "common" and would not be able to compete as well with other products of the same nature, he said.
He said that the incentive helped to reduce the production costs of packaging and since they now have the necessary equipment, they would be able to produce more of these "exclusive" products for the market.
The Agriculture Department provides boxed packaging for local companies specialising in traditional kueh-mueh, a local delicacy.
The companies involved in the incentive scheme were also registered to use the Brunei Halal Brand.
The Brunei Times
The Fisheries and Agriculture Departments at the Ministry of Industry and Primary Resources, have provided the incentive to allow local companies to export their products and become competitive in the regional and international market.
At the same time, the packaging scheme held the objective of making these local products more attractive with import goods available in the market.
The Fisheries Department are providing the incentive to two local SMEs, namely Syarikat Marimin Sdn Bhd and Syarikat Seri Pekatan Sdn Bhd, which were both involved in the sale of seafood crackers products.
According to Major (Rtd) Hj Mohd Salleh Hj Hidup, director of Seri Pekatan Sdn Bhd, the two companies were chosen because they were seen by the department as companies which were more "active" in developing themselves and their products.
He added that the scheme was beneficial for his company and ensured that it could compete with foreign companies.
"The incentive (will help) to improve our product to international (standards)," he told The Brunei Times.
With the incentive, the two companies were supplied with 14,200 tubular canisters each and a semi-auto seamer, which is a machine to seal the crackers into the canisters.
After the supply of canisters were depleted, the companies would have to make their own efforts in obtaining more canisters.
Major (Rtd) Hj Mohd Salleh explained that packaging the seafood crackers in the canisters, instead of aluminium packs, reduced the risk of the crackers from breaking apart.
He also said that the canisters made the product appear more "exclusive" and attractive, while meeting global standards at the same time.
The traditional aluminium packs are too "common" and would not be able to compete as well with other products of the same nature, he said.
He said that the incentive helped to reduce the production costs of packaging and since they now have the necessary equipment, they would be able to produce more of these "exclusive" products for the market.
The Agriculture Department provides boxed packaging for local companies specialising in traditional kueh-mueh, a local delicacy.
The companies involved in the incentive scheme were also registered to use the Brunei Halal Brand.
The Brunei Times
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