BMW limousines, the cars of BRIDEX 2009

Getting ready:(Top) A fleet of BMW 3 Series and 5 Series limousines.(Above) BRIDEX personnel getting up close and personal with the limousines.Pictures: Courtesy of QAF Auto Sdn Bhd

Monday, August 10, 2009

BMW is the lead partner for this year's Brunei International Defence Exhibition (BRIDEX). BMW Group Asia and QAF Auto Sdn Bhd last Saturday handed over a fleet of BMW 5 Series and BMW 3 Series limousines to the organising committee of Brunei International Defence Exhibition (BRIDEX) 2009, the Royal Brunei Training Services (RBTS).

The ceremony was held at the Ministry of Defence in Berakas.

The 74 units of limousines will be used as transportation for VIPs during the conference scheduled from August 12 to 15 2009.

After the handover, Elbert Lee of QAF Auto gave a technical briefing on the BMW 5 Series and 3 Series to army personnels who will be involved in the transportation of delegates of the event.

An official from RBTS said: "We are grateful to BMW for their strong support of the BRIDEX exhibition and conference hosted by Brunei."

He aserted that BMW's provision of the limousines to the committee will enable them to provide the VIPs with a comfortable mode of transportation during their stay in Brunei.

"We are also confident of an excellent working relationship with QAF and BMW Asia Limited, given their previous experiences in meeting the transportation requirements of other high-profile events such as the ASEAN Summit in 2007," added the official.

Johannes Seibert, Managing Director of BMW Group Asia said: "BMW has a long history of excellence in terms of engineering and technology. We have a successful history in producing top of class vehicles and we are pleased to support this premier defence and security event in South East Asia with our top performing models."

Roger Fletcher, General Manager of QAF Auto Sdn Bhd affirmed that they were confident that the delegates will find the BMW 5 Series and BMW 3 Series as very comfortable and safe mode of transport throughout their stay here.

"Our participation demonstrates our ability to undertake the important role of providing essential logistical support for key events and we look forward to helping ensure that BRIDEX 2009 is a success," he concluded.

QAF Auto acquired the BMW franchise in November 1996. With great enthusiasm, the firm seized the opportunity to raise the level of interest in BMW within Brunei.

Since November 1996, QAF Auto has imported the latest models in the BMW range.

To increase the reputation of the marque in this country, QAF Auto committed its resources to raising the standards of service to a higher level.

Established in 1985, Singapore is the regional office for BMW Group Asia which has market responsibility for all importers in the Asia-Pacific region including Brunei, as well as the BMW Group subsidiary in Indonesia.

The Brunei Times