9 companies attend S'pore ICT expo

NINE dynamic local ICT companies left yesterday for Singapore to attend the CommunicAsia 2012, one of the most prestigious ICT exhibitions in the region.

Led by the Authority for Info-Communication Technology Industry (AITI), the local companies hopes to gain maximum exposure with potential overseas buyers and to strike partnership and deals during the four-day event, the AITI press statement said.

Speaking to The Brunei Times, AITI Assistant Chief Executive Wallace Koh said CommunicAsia will be a good market for the ICT companies to profile themselves as it is one of the biggest ICT exhibitions in the region and there will be no language barrier to hinder the participants compared to similar exhibitions in China and Thailand.

Koh said ICT companies which joined past exhibitions had benefited from the exposure in terms of networking opportunities. It will be AITI's fourth time in the CommunicAsia.

"We have seen a few companies who had gained business contacts and develop further as well as gained market share in Asia-Pacific and business deals," said Koh.

He cited local company Infindo Technology which has successfully grown from a small company.

In last year's CommunicAsia, Infindo unveiled its award-winning Polygon App Store, a multiple-platform solution tailored for telcos and carriers which allows any carrier or mobile phone operator to launch its own application store.

"They followed throughout the years the contacts they had established from CommunicAsia. Hopefully, they can strike a deal and establish networks in this exhibition," Koh said.

AITI will create business networking opportunities for the local ICT companies in Singapore.

Koh added that AITI will help the local ICT companies to meet with companies from Canada and Singapore to get them to reach the overseas market.

Christopher Ng Kok Keong from Indah Sejahtera Development & Services Sdn Bhd, one of the participating ICT company, said CommunicAsia is a great opportunity to introduce local ICT products to a wider audience.

"Hopefully, we can bring up the name of Brunei-made products to the global market," Ng said.

During the exhibition, Indah Sejahtera will do a global official launching of their product, Joombah Jobs 2.5, a powerful job next generation Job Board Extension for Joomla which allows a job site to be created in a simple and user-friendly platform.

Ng added that Where2Kerja, a popular site that seeks to provide local jobs awareness and to promote local professionals, will be showcased in CommunicAsia.

The AITI press statement said that local ICT companies can also leverage on CommunicAsia to build alliance with prominent ICT players from all over the world.

"At the same time, they can explore other showcase of latest enterprises solution for today's business as well as the one-stop knowledge platform for the Digital Multimedia and Entertainment Sector," the statement added.

Other local companies joining CommunicAsia are BRU GPS, Folec, SocialBuzz, Cubebox and DST. The Brunei delegation is headed by AITI Chief Executive Hj Yahkup Menudin.Minister of Communications Yang Berhormat Pehin Orang Kaya Hamzah Pahlawan Dato Seri Setia Hj Abdullah Begawan Mudim Dato Paduka Hj Bakar and Deputy Permanent Secretary at Communications Ministry Abdul Mutalib Pehin Orang Kaya Seri Setia Dato Paduka Hj Mohamad Yusof had a photo session with the Brunei delegation at the airport.The Brunei Times